Archive for the ‘Love Your Job, Live Your Life’ Category

San Diego Hosts 2011 IABC World Conference in June

IABC-2011worldconferenceWhere else can you network with more than 1,400 communication professionals from around the world to share and learn best practices in the areas of PR, marketing, branding, reputation, social media, leadership and strategy?

The International Association of Business Communicators (IABC) is hosting its annual World Conference in our fair city June 12 – 15, 2011. Featured speakers include leading business thinker, Marshall Goldsmith, Wired magazine contributing editor, Jonah Lehrer, and others representing Intel, Cisco, Disney, and WalMart. Read the rest of this entry »

PRSA SDIC Work/Life Balance Event – this Thursday! Don’t Miss it!

Being a working mom and owning my own business can be quite stressful at times. So when I heard that the PRSA San Diego/Imperial Counties Chapter was hosting a luncheon specifically focused on the work/life topic not only did I sign-up, but my company decided to sponsor the event. Being that Denise and I are both working moms (with infant children), we can use all the help we can get!

How to Achieve Work-Life Integration

1/27/2011 11:30 AM – 1:30 PM Read the rest of this entry »

Outlook is promising for PR pros

Good news PR peeps! The New York Times recently reported PR employment is expected to rise 24 percent in the next 7 years, making our industry one of the fastest growing professions. Energy, science and transportation are the highest paying sectors. The average PR salary in 2010 was $59,370. Read more here.

scatenadaniels-61Arika Anderson Daniels is a founding partner of Scatena Daniels Communications, a boutique marketing communications agency focusing on connections, creativity and results based out of San Diego, Calif., as well as one of the founding editors of SoCalPRBlog. Follow her on Twitter.

On the Hunt: 8/23

There are some great new job opportunities popping up over SoCal. Check them out:

Los Angeles

Internship Opportunities on PRSA LA Website

Account Executive, JMPR Public Relations

Social Media Strategist, Color Image Apparel

Orange County

Public Relations Specialist, Molina Healthcare, Inc.

Communications Manager, FamilyIQ

Marketing/Communications Specialist, The Consortium for International Development

San Diego

Senior Account Executive, BERKMAN

Intern, BERKMAN

Public Relations Manager, California Center for the Arts

Interested in seeing your job posting on SoCalPRBlog? Send job information to info@socalprblog.com and we will get it posted!

Job Opening: San Diego Fox 5 Sales and Marketing Assassin

This is one of the most hilarious, but creative job postings we have ever come across and had to share it with you!

At FOX 5 TV in San Diego we are assembling an army of blood thirsty assassins armed with creativity and fortified with a “can do” attitude to join our sales force.  We provide the tools, training, and environment to achieve unlimited income and live the life less ordinary by offering the most innovative TV, Mobile and Web marketing solutions ever conceived.  You provide the brilliance, passion, commitment and willingness to laugh at failure then bask in victory which will aid us in our quest of becoming the best media organization in the history of the universe.  If you are an “order taker” with a fancy degree and “proven track record” you should have stopped reading by now.  However, if you are that one in a million, forged from the fires of hell, ass kicking, name taking lunatic that we are looking for, please contact Mike Martin at 858-496-0267or email mgmartin@tribune.com.

Allison & Partners Job Opening – Travel, Tourism/Hospitality AE/Account Manager – San Diego

Allison & Partners is one of the largest nationwide PR agencies and has a number of openings in its San Diego office. We have a range of clients, from global burger chains to technology providers, boutique hotels, national park concessioners and non-profits.

We are looking for a number of experienced travel and tourism/hospitality PR rock stars to work on our rapidly expanding roster of consumer and hospitality clients. You must have a great grasp of travel trends and have relationships with editors at all key publications. Ideally, you’ll have worked with tourism boards as well. Spanish language skills are a bonus. Please email your resume and cover letter to Tim Wheatcroft.

KNBC-er, Husband Wins Big in Mega-Millions Lotto

Just imagine, showing up to work on the assignment desk and thinking it’s going to be a routine shift. You’ve handled breaking news before, but this time you are the news.

That’s what it’s like for Jacki Wells Cisneros who works at KNBC-TV in Los Angeles, and her husband Gilbert, who are the winners of Tuesday’s multi-state Mega Millions draw. The ticket was purchased at an L&L Hawaiian Barbecue on Pico Rivera.

Check out how the story unfolded in the newsroom here.

PR Salaries Drop 11 Percent in 2009

The Official PR Salary & Bonus Report – 2010 Edition, recently released by PR executive recruiting firm Spring Associates, reported PR salaries were down in 2009: Agency salaries decreased an average of 10.6 percent and in-house corporate communications decreased by 11.3 percent. As a comparison, in 2008 agency salaries increased 2.7 percent.

Across the board billing rates decreased: down seven to ten percent for independent agencies, versus five to seven percent for holding company owned agencies.

What was your experience like in 2009 and how is 2010 treating you so far?

arika_anderson_danielsArika Anderson Daniels is a founding partner of Scatena Daniels Communications, a boutique marketing communications agency focusing on connections, creativity and results based out of San Diego, Calif., as well as one of the founding editors of SoCalPRBlog. Follow her on Twitter.

Vote for SoCalPRBlog as Blog of the Year on #InfluenceSD

SoCalPRBlog has been nominated for Blog of the Year at #InfluenceSD. Please support our efforts to keep the local communications industry informed and in-tune with the ever-changing marketplace by VOTING for us! 

#influenceSD is a San Diego based awards event created to unite champions in new media and celebrate success in social media and the people behind the campaigns and content.

Thank you for your support!

SoCalPRBlog Editors: Arika, Denise, Lauren, Jennifer and Rachel


Falling Into a Niche Market, then Running With It: Guest Post by Kevin Dinino

KCDPRI started out like many in the PR field, as a generalist account executive at a mid-size PR agency pre-Internet bubble.  Once the sky started to fall and tech clients disappeared overnight, I was moved to start supporting large financial firms involved in venture capital and leveraged buyouts.

It was a rewarding job, working with these masters of the universe and becoming immersed in the financial media and learning how no news sometimes was a good thing. Two years later, I was lured to the wonderful world of Wall Street, working in PR for a large brokerage firm, promoting financial advisors in their local markets. It was great to travel across the country and drive media interest in local markets help build their brand. Read the rest of this entry »